I've spent my life studying how language carries cultural weight.

In Tel Aviv's secular renaissance of the eighties, I grew up surrounded by writers, artists, and journalists. In the nineties I lived in San Francisco's counterculture and spent time in Mexico City during its cinematic resurgence. Nearly twenty years in New York City followed, with stints in Zurich and Paris. And later, a few years in Tbilisi's visual arts scene, where I've exhibited my own work and written for galleries.

My work translates meaning and visual codes into voice for luxury brands, startups, design-led studios, and institutions. I've worked as a translator, editor, and writer in creative, fashion, and financial contexts, where precision matters as much as human-ness.

I treat visual and verbal identity as the same conversation. When words don't inhabit the same world as the design, people feel it. Now that competent language can be generated by anyone, taste is the only differentiator.

I hold an MFA in Literary Translation from the University of Iowa and a JD from Brooklyn Law School.